White USB-C 3.1 Male-to-Female extension cable from Cliff Electronics


Widely used for data transfer and power delivery

Cliff Electronics leaders in the design, development and manufacture of connectors and test equipment, have introduced a white version of their popular USB-C Male to USB-C Female Extension cables. The white version has been developed for applications such as clinical and home use medical equipment, office, general IT connectivity and for use with Cliff’s range of USB FeedThrough connectors. The existing black version is widely used as a general purpose data cable.



Key features include:

  • 5Gb/s data transfer speeds*.
  • Can be used as a video cable 5k@60Hz video output (Thunderbolt 3) and audio transmission *.
  • Power Delivery (PD) charging at 60 watts (20v/@3A), USB 3.1 (Gen 1)
  • Temperature Range – 55⁰ to +85°C
  • Cable outside diameter 4.5mm.
  • Available in White or Black.
  • Available in 6 lengths from 0.3 to 2m

*NOTE: Precise performance is dependent upon all cables and devices connected in system.

Nick Leppard, Technical Sales at Cliff Electronics, says” Our USB extension cables are very popular for general IT connectivity requirements and our new white version offers a more alethically pleasing version to match specific environments where equipment is used. They are also an ideal interconnect solution for users of our very popular FeedThrough connectors which use standard connectors on both sides.”

Cliff Electronics can supply jack sockets, DC power connectors, terminal binding posts, test connectors and leads, optical jacks and leads and waterproof connectors.

Cliff are also leaders in the design and manufacture of standard and FeedThrough connectors for audio, broadcast and industrial systems including Fibre-Optic. The full range available from Cliff may be found on their website at https://www.cliffuk.co.uk/

Cliff products are available from major international distributors, for more information call +44 (0)1737 771375, email sales@CliffUK.co.uk or visit


UK Connector Sales Up 10% Year-On-Year


In its Q3 report for 2022, ITSA members have seen a 10% overall growth in sales, despite a decline in both the Mil/Aero and Mass Transport markets.

However, while sales have grown, both revenues and the book-to-bill ratio are flat.

Other Key Stats: –

  • Revenues are flat comparing YTD 2022 v YTD 2021.
  • Importantly, revenues are still at +8% over pre-pandemic levels
  • Book to Bill for the quarter was 1:1 but remains positive YTD
  • All members key markets continue to show growth, but with some notable exceptions.
  • Distribution remains a major contributor – now well above pre-pandemic levels.

Most UK markets continue to perform well with Communications, Data Processing, Broadcast, Utilities and Industrial leading the way, all with significant double-digit growth. Unfortunately, this is somewhat offset by decline in both the Mil/Aero and Mass Transport markets.

Whilst the UK connector market continues to face significant challenges, it remains remarkably resilient and as 2022 continues with positive trends in most markets, it will have been an exceptional year for ITSA members.

A copy of the ITSA 2022 Q3 Report is available: https://itsa.org.uk/ 

About ITSA

The Association originated in the early 1980s, as a specific interest group within the Electronic Components Industry Federation (ECIF), becoming the Connector Manufacturers Association (CMA), which ultimately stopped functioning around 2005.

In 2008, it reformed as the British Connector Manufacturers Association (BCMA), and was relaunched in 2017 as the Interconnect Technology Suppliers Association (ITSA) to more accurately reflect the changing supply-chain activities of its members.

ITSA is the only dedicated trade-industry body for interconnect technology companies operating in the UK.

ITSA has a presence on several standards bodies, including BSI committees and RoHS compliance & exemption groups, like the Öko-Institut.

ITSA announces the appointment of Ken Appleby as its new PR & Communications agent.


We are delighted to announce that Ken Appleby has been appointed to manage PR and marketing communications for the Interconnect Technology Suppliers Association (ITSA).

Says Appleby “I am delighted to be taking-up this new role with ITSA, helping to promote the organisation to the widest possible audience.

Although my engineering career has spanned many disciplines, a good chunk of my time has been spent in sales and marketing roles with both connector manufacturers and distributors.

This was a period in life which I most enjoyed and which also left a legacy of long-lasting friendships.

So, I look forward to renewing my connections within the industry and trust that I can leverage my press contacts to best advantage on behalf of ITSA”

Commenting on this exciting appointment, John Biggs, and Peter Hannon (Chair and Vice Chair) said “We are absolutely delighted to have Ken Appleby as ITSA’s new PR and Communications agent, Ken has a wealth of experience in the Interconnect industry, and we are excited at the prospect that ITSA will get even greater exposure and recognition.”